Null to Zero
Null to Zero is our Podcast and Blog that builds a playbook for bringing a company from nothing to something remarkable. When building products or companies, you need to start somewhere so start today.

A Complete Guide to Shopify Plus Store Speed Optimization
A complete checklist of all reasons you could improve your Shopify theme speed. Which...

How we Built our Website with Ghost and a Static Site...
We are using Eleventy and Gulp to generate HTML pages from Nunjucks templates. For...
Interview with Chris Gimmer of Snappa
We interviewed Chris Gimmer of Snappa on our podcast, it's full of great wisdom on...
Brandon's Year in Review 2020
Jan 1st, 2020 I quit drinking, kicked off the first year of my company Dignified with...

How to use select_related and prefetch_related to optimize...
Learn how to implement select_related and prefetch_related in Django Rest Framework...

The World Needs You to Create
Times are tough with COVID-19 do not let this slow you down. Our world needs acts of...

Product Managers should Take More Notes
Product managers should take more notes and write more often. We wrote a list of...

There's Value in Desk Objects
Find your creative muses, personally I think the fun stuff on my desk helps a lot in...

Get Inspired
Get inspired to lead in the face of adversity. We even wrote a list of some fun ideas...
The First Mile of Product
You do not require a product to start a product company. Doing things manually and...
You Don't Need a Product to Start a Company
Spend more time talking with possible users before you start spending money on...
Make it Stop with You
In product, specifically product management, there’s a joke most people like to tell...

How to Ask for Help and not Look Like a Fraud
For the most part though if you’ve spent the time on a challenge, can’t get...
It's Dangerous to go Alone
Building companies, products, and really anything worthwhile takes a tremendous...
Your Customers have Scenarios and a Job to Be Done
If you look at a user scenario (essentially a pathway in and then out of your product...
Check Your Biases
In regards to product, cognitive bias can be very impactful on the quality of the...
Understand Universal Design Patterns
These are design patterns, something that people have come to understand and accept....
Always be Kind
Always be kind because you never know who you will interact with next. By making the...
You Should be Listening More
I have a problem with excitement. I get really into an idea or problem space and run...
It's Better to be Hated than Unimportant
Building products is a funny thing. You spend a lot of time researching, planning,...
Notice the Little Things
On a customer visit to see how they are using your new beta product? Pay close...
Consider Other Perspectives
At this point if you’ve read one blog on Product Management you’ve likely seen the...